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Think apple crumble energy, weekday-morning reality. Our Apple & Cinnamon waffles bring gentle spice, fruity sweetness and wholegrain goodness together in every mouthful. 

They’re warm, comforting and ready in minutes. Ideal for slow Sundays, rushed school mornings, or when you just want something that feels a bit nicer than toast. Toaster on, stress off. 

Why you’ll love them

• Made with wholegrains

• A source of fibre

• Kitchen-cupboard ingredients only

• Frozen fresh, no preservatives
  
  

Our blueberry waffles bring a little natural sweetness to busy mornings. Crisp on the outside, fluffy in the middle, and disappear almost as quickly as they're toasted.

Made with wholegrain flour and simple kitchen-cupboard ingredients, they’re a source of fibre and frozen at peak freshness so they’re ready when you are. Toast, top, done.

Enjoy with banana. With yoghurt. Straight out of the toaster while standing at the counter. All valid.

Why you’ll love them

• Made with wholegrains

• A source of fibre

• Kitchen-cupboard ingredients only

• Frozen fresh, no preservatives

• From freezer to toaster in minutes
  
  

Golden on the outside, soft and custardy in the middle. Our Brioche French Toast is made the same way you’d make it at home (only if you were a really good cook with a bit more time on your hands).

We use real French butter and only kitchen-cupboard ingredients. No weird stuff. No shortcuts. Just proper French Toast, cooked carefully and frozen at peak freshness so it’s ready when you are.

Breakfast? Brunch? Dessert? We’re not here to label it.

Why you’ll love it:

• From freezer to airfryer, microwave or pan in minutes.
• Made with real French butter
• Kitchen-cupboard ingredients only
• Frozen fresh, no preservatives

Crisp edges. Soft middle. Melty chocolate chips. Our Protein Choc Chip Waffles are proof that feeling good and tasting good don’t cancel each other out.

Made with simple kitchen-cupboard ingredients and boosted with protein, they’re a source of fibre and frozen fresh so they’re ready whenever hunger hits. 

Post-workout. Mid-afternoon. Late-night “something sweet but sensible-ish”.
No judgement here.

Why you’ll love them

• 5g of protein per waffle

• A source of fibre

• Made with wholegrains
  

• Kitchen-cupboard ingredients only

• Frozen fresh, no preservatives
  
  

Meet your new freezer hero. Our original waffles are golden, fluffy and ready in two minutes. Made with wholegrains, minimal sugar and kitchen-cupboard ingredients, they’re the kind of breakfast (or snack, or lunch) you can feel good about. 

Toast straight from frozen, top however you like, and get on with your day. Peanut butter at 7am? Eggs at noon? Jam at midnight? No judgement here.

Why you’ll love them

• Made with wholegrain flour for that slow release energy and fibre

• From freezer to plate in minutes

• No preservatives, no weird stuff

• Works with sweet or savoury toppings (or just straight from the toaster)

• Plant based
  
  

These are your go-to when you want something simple, satisfying and protein-packed. Our high protein original waffles are golden, fluffy and designed to keep up with busy days and big appetites.

Top them sweet or savoury, you decide. They’re flexible fuel for busy lives, straight from the freezer to the toaster.

Why you’ll love them

• 5g of protein per waffle

• A source of fibre

• Made with wholegrains
  

• Kitchen-cupboard ingredients only

• Frozen fresh, no preservatives